{"id":184,"date":"2026-01-07T10:44:33","date_gmt":"2026-01-07T10:44:33","guid":{"rendered":"https:\/\/businessesgrow.com\/?page_id=184"},"modified":"2026-03-23T16:55:30","modified_gmt":"2026-03-23T20:55:30","slug":"social-media-marketing-strategy","status":"publish","type":"page","link":"https:\/\/businessesgrow.com\/social-media-marketing-strategy\/","title":{"rendered":"Marketing Strategy"},"content":{"rendered":"

Marketing Strategy<\/span><\/h1>\n

\"\"<\/p>\n

Mark Schaefer literally wrote the book on social media marketing strategy.<\/p>\n

He has developed social media marketing strategies for some of the world’s best-known brands including Adidas, Merck, and the U.S. Air Force. He has also worked with smaller businesses ranging from tech start-ups to a winery in Provence and a regional medical clinic.<\/p>\n

\"\"There are three primary reasons Mark Schaefer stands alone in social media and marketing strategy development:<\/p>\n

    \n
  1. He has more than 30 years of experience developing marketing strategies for global brands.<\/li>\n
  2. His education includes an MBA and a masters degree in organizational devlopment. Your completed strategy will acknowledge the political and bureacratic realities so your plan will work, not sit on a shelf.<\/li>\n
  3. Schaefer’s background in statistics and analysis helps him unearth opportunities other strategists normally miss.<\/li>\n<\/ol>\n

    A typical marketing strategy development process takes between one week and two months depending on the complexity of the business. The process might include:<\/p>\n