{"id":340,"date":"2016-02-08T11:38:49","date_gmt":"2016-02-08T11:38:49","guid":{"rendered":"https:\/\/businessesgrow.com\/?post_type=publication&#038;p=340"},"modified":"2026-02-25T11:32:20","modified_gmt":"2026-02-25T11:32:20","slug":"return-on-influence","status":"publish","type":"publication","link":"https:\/\/businessesgrow.com\/publication\/return-on-influence\/","title":{"rendered":"Return On Influence"},"content":{"rendered":"<p>Return On Influence: Winner of the American Library Association\u2019s business book of the year award. We are on the cusp of a marketing revolution.\u00a0 And it\u2019s being led by you! This is the path-finding book that led the influence marketing revolution! Hundreds of companies are slicing, dicing, and dissecting the billions of bits of information published on social media sites such as Twitter and Facebook each day and grading your ability to create buzz.<\/p>\n<p>The most powerful of these new \u201cCitizen Influencers\u201d are rewarded by the world\u2019s biggest brands with trips, merchandise, and luxury cars. Today, anyone can get behind the velvet rope \u2026 if you know how! Mark Schaefer\u2019s break-through international best-selling book is an essential guide to the latest trends in social networking.<\/p>\n<p>Return On Influence\u00a0shows you how to measure, adapt, and grow your influence online using groundbreaking new technologies and field-tested marketing tools. This is a step-by-step guide that shows you how to take advantage of social scoring systems to measure online influence, harness it, and leverage it for your business.<\/p>\n<p>This book has received rave reviews by the\u00a0CBS Morning News,\u00a0The Wall Street Journal,\u00a0Fox News,and many other leading media channels. Whether you\u2019re the CEO of a large corporation, run your own small business, or are seeking your own place of power on the social web, Return On Influence is the essential field guide for the new influence marketing. Official book website: Return On Influence<\/p>\n","protected":false},"featured_media":341,"template":[3098],"meta":{"_acf_changed":false},"book":[],"class_list":["post-340","publication","type-publication","status-publish","has-post-thumbnail","hentry","template-layout-a"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Return On Influence - Schaefer Marketing Solutions: We Help Businesses {grow}<\/title>\n<meta name=\"description\" content=\"Return On Influence: Winner of the American Library Association\u2019s business book of the year award. 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