{"id":54148,"date":"2021-06-02T13:18:15","date_gmt":"2021-06-02T17:18:15","guid":{"rendered":"https:\/\/businessesgrow.com\/?post_type=news&p=54148"},"modified":"2021-06-02T13:18:15","modified_gmt":"2021-06-02T17:18:15","slug":"number-one-on-amazon","status":"publish","type":"news","link":"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/","title":{"rendered":"Cumulative Advantage hits number one on Amazon"},"content":{"rendered":"
\"number
Cumulative Advantage hits number one on Amazon<\/em><\/figcaption><\/figure>\n

Mark Schaefer’s new book, Cumulative Advantage: How to Build Momentum for your Ideas, Business, and Life Against All Odds,<\/a> hit number one in three Amazon bestseller categories: small business marketing, job hunting, and public relations.<\/p>\n

Cumulative Advantage is Mark’s ninth book and the sixth book to hit number one in at least one Amazon category. Schaefer was the first author to hit number one on Amazon with a self-published book<\/strong> in 2015 with the smash bestseller The Content Code: Six essential strategies to ignite your content, your marketing, and your business.<\/a><\/p>\n

Cumulative Advantage<\/em> explores a pattern of activity that can create momentum for a business. The book description explains:<\/p>\n

At its essence, marketing today is about answering one question: \u201cHow can we be heard?\u201d How can we rise above the din of infinite options to create sustainable meaning with an audience or group of customers?<\/p>\n

Following the old rules of digital engagement is not enough \u2026 not nearly enough. Even being \u201cgreat\u201d is insufficient in the face of overwhelming competition redefining the limits of excellence every day.<\/p>\n

From the best-selling author of KNOWN and Marketing Rebellion comes a practical guidebook built for the modern world. Cumulative Advantage demonstrates how the world is stacked against us in big ways and small and provides new ideas to help us build the unstoppable momentum needed to rise above these barricades.<\/p>\n

Filled with motivating ideas and fascinating case studies, Cumulative Advantage is an indispensable and practical source of inspiration for every person with a dream that\u2019s ready to take flight.<\/p><\/blockquote>\n","protected":false},"featured_media":52958,"template":"","meta":{"_acf_changed":false},"class_list":["post-54148","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nNews - Schaefer Marketing Solutions: We Help Businesses {grow}<\/title>\n<meta name=\"description\" content=\"Cumulative Advantage hit number one on Amazon\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News - Schaefer Marketing Solutions: We Help Businesses {grow}\" \/>\n<meta property=\"og:description\" content=\"Cumulative Advantage hit number one on Amazon\" \/>\n<meta property=\"og:url\" content=\"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/\" \/>\n<meta property=\"og:site_name\" content=\"Schaefer Marketing Solutions: We Help Businesses {grow}\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/businessesgrow.com\\\/news\\\/number-one-on-amazon\\\/\",\"url\":\"https:\\\/\\\/businessesgrow.com\\\/news\\\/number-one-on-amazon\\\/\",\"name\":\"News - Schaefer Marketing Solutions: We Help Businesses {grow}\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/businessesgrow.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/businessesgrow.com\\\/news\\\/number-one-on-amazon\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/businessesgrow.com\\\/news\\\/number-one-on-amazon\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2021-06-02T17:18:15+00:00\",\"description\":\"Cumulative Advantage hit number one on Amazon\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/businessesgrow.com\\\/news\\\/number-one-on-amazon\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/businessesgrow.com\\\/news\\\/number-one-on-amazon\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/businessesgrow.com\\\/news\\\/number-one-on-amazon\\\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/businessesgrow.com\\\/news\\\/number-one-on-amazon\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/businessesgrow.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"General News\",\"item\":\"https:\\\/\\\/businessesgrow.com\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Cumulative Advantage hits number one on Amazon\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/businessesgrow.com\\\/#website\",\"url\":\"https:\\\/\\\/businessesgrow.com\\\/\",\"name\":\"Schaefer Marketing Solutions: We Help Businesses {grow}\",\"description\":\"Rise Above the Noise.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/businessesgrow.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"News - Schaefer Marketing Solutions: We Help Businesses {grow}","description":"Cumulative Advantage hit number one on Amazon","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/","og_locale":"en_US","og_type":"article","og_title":"News - Schaefer Marketing Solutions: We Help Businesses {grow}","og_description":"Cumulative Advantage hit number one on Amazon","og_url":"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/","og_site_name":"Schaefer Marketing Solutions: We Help Businesses {grow}","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/","url":"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/","name":"News - Schaefer Marketing Solutions: We Help Businesses {grow}","isPartOf":{"@id":"https:\/\/businessesgrow.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/#primaryimage"},"image":{"@id":"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/#primaryimage"},"thumbnailUrl":"","datePublished":"2021-06-02T17:18:15+00:00","description":"Cumulative Advantage hit number one on Amazon","breadcrumb":{"@id":"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/businessesgrow.com\/news\/number-one-on-amazon\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/businessesgrow.com\/"},{"@type":"ListItem","position":2,"name":"General News","item":"https:\/\/businessesgrow.com\/news\/"},{"@type":"ListItem","position":3,"name":"Cumulative Advantage hits number one on Amazon"}]},{"@type":"WebSite","@id":"https:\/\/businessesgrow.com\/#website","url":"https:\/\/businessesgrow.com\/","name":"Schaefer Marketing Solutions: We Help Businesses {grow}","description":"Rise Above the Noise.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/businessesgrow.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/news\/54148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/types\/news"}],"wp:attachment":[{"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/media?parent=54148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}