Social Media Explained<\/a>. The new edition has the subtitle “Marketing Success in the Age of AI.”<\/p>\nCreating a social media strategy for your organization may seem overwhelming, but it doesn’t have to be. Acclaimed author, educator, and marketing consultant Mark W. Schaefer untangles the world’s most understood business trend in this new book.<\/p>\n
Schaefer said that Social Media Explained 3.0 is perfect for the busy executive, business owner, entrepreneur, or student who needs a quick and simple explanation of “what to do.”<\/p>\n
The book provides insights into:<\/p>\n
\u2022 How social media strategy has dramatically changed
\n\u2022 Unique insights into the role of content, engagement, and timing
\n\u2022 Practical ideas to initiate and measure a paid strategy
\n\u2022 The growing impact of AI on social media effectiveness
\n\u2022 Insights into measuring results
\n\u2022 Case studies illustrating social media success
\n\u2022 Answers to the biggest questions about measurement, organization and budgeting<\/p>\n
Schaefer noted that while he did not use AI to write the book. Much of the audiobook was created using his synthesized voice, believed to be an industry first.<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false},"class_list":["post-61892","news","type-news","status-publish","hentry"],"acf":[],"yoast_head":"\n
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<\/p>\n